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Brioni
Opens Its Flagship Boutique in Malaysia Recently ranked as the number 1 luxury brand in the Luxury Brand Status Index (LBSI) by Luxury Institute of New York, Brioni is often referred to as the benchmark for nurturing the best dressed gentlemen around the globe. The outstanding success of Brioni can be seen through the rich heritage and culture of the brand at an exhibition specially built in conjunction with the opening of the boutique. As guests sipped their cocktails and nibbled on their dainty canapés, they found themselves surrounded by historical visuals of Brioni, bringing them back all the way to 1945. The exhibition consisted pictures of the founders of the brand, the famed factory where fashion and luxury is created, the art of tailoring and of course famous personalities wearing the elegant suit. Joining in the celebration was Mr. Marco Galli, Sales Director of Brioni, who flew all the way from Italy for this special occasion. With over 30 years of experience in the development of Italian high end luxury goods, Mr. Galli has followed the development and sales of Brioni franchise stores worldwide (except U.S.A). “We are proud with the opening of the new boutique in Kuala Lumpur today as it signifies the success of Brioni in the new markets of Asia where the demand for luxury items is growing from strength to strength. The decision to introduce this brand in Malaysia is proof of Brioni’s confidence in the Malaysian economy. We are confident that the Brioni boutique at Suria KLCC will bring about a whole new meaning to luxury shopping experience for the gentlemen in Malaysia,” said Mr. Galli.  |
