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Here it is again! The Suria Wide Sale is back! Themed “GO FOR GOLD”, today we witnessed the Centre Management of Suria KLCC kicking off the more than a month-long sale at its center court with rhythmic gymnasts in colourful suits performing with interesting ‘apparatus’ including shopping items such as scarves, hats, bags and teddy bears, setting the mood for the entire shopping experience to come in the next 6 weeks. The much-anticipated sale, which coincides with the Malaysian Mega Sale Carnival, attracted a whole host of shoppers to feel the ‘gold’ experience and to get ready for the gold rush, which starts from the 23 July to 4 September 2005. It was impressively announced that there would be a gold bar to be won daily! There are a total of 57 gold bars to be won throughout the six-week campaign and one grand prize, the Dazzling Deluxe Gold Bar will be drawn on the 7 September 2005. According to Datin Rafidah Jalil, Senior Manager, Marketing, Suria KLCC Sdn Bhd, this year’s theme “GO FOR GOLD” will definitely excite shoppers and they will be pleasantly surprised to find that they will be rewarded with real gold when they shop at Suria KLCC!” “The main reason we used the theme, “GO FOR GOLD” is because the phrase in itself calls for action or movement whether to stand, run, grab or dive into something great. It excites people to rush for ‘the gold’, which could signify their shopping goals i.e. to get the best deals in town, whether it be that red top or fashionable jeans, right here at Suria KLCC, and on top of that they will be rewarded with real gold,” said Datin Rafidah. For the “GO FOR GOLD” contest, one only needs to spend a minimum RM500 in a single or accumulated receipts throughout the day and they will be entitled to an instant reward and in addition, get a chance to submit an entry to win the gold bar for the day! If the shopper fails to win the daily draw for the gold bar, he/she will still be in the running to win the grand draw for the Dazzling Deluxe Gold Bar. Shoppers will also be required to fill in an entry form and answer some simple questions with the receipt/s attached. No writing of slogan is required. It’s just this simple and fuss-free! The Suria Wide Sale Campaign is organized also in support of the government’s aim to turn Malaysia into a renowned international shopping destination and a joyous tourism country in the region. Datin Rafidah further commented, “Malaysia has certainly got a lot to offer in terms of shopping as it promises variety, affordability and quality. Here at Suria KLCC, you will find many varieties of merchandise, from fashion items to household gadgets, and from haute couture and high-gloss brands to homegrown favourites. You will surely find your best deals and more right here at the heart of the city. You will not only find fresh variety and taste but also things that are always new at Suria KLCC.” |
