Explore World’s Largest Jaeger-LeCoultre Boutique in Kuala Lumpur

Jaeger-LeCoultre, the legendary Swiss watch maker founded in 1833, officially launched a new concept Boutique in Kuala Lumpur. The Boutique will be Jaeger-LeCoultre’s largest in the world, presenting the brand’s full collection of timepieces.

Located in an elegant and thriving new shopping environment, the Star Hill Gallery, the Jaeger-LeCoultre Boutique is an exceptional and inviting destination to discover the art of high watchmaking, and the savoir-faire and iconic style of the prestigious Manufacture Jaeger-LeCoultre. Indeed, through Jaeger-LeCoultre’s innovations, technical leadership and distinctive ‘understated’ style, the Manufacture is recognized today as the reference in fine watchmaking.

When asked to comment on why Jaeger-LeCoultre chose Malaysia as the destination of choice for the largest boutique, CEO of Manufacture Jaeger-LeCoultre, Jérôme Lambert noted that the boutique in Kuala Lumpur was the brand’s first back in 1999.

“Malaysia is a very important market to us, especially in Asia as the mélange of people and culture here recognise & appreciate the finer things in life. When we entered the market in the early 1980s, we were one of the very few fully integrated Manufactures who have succeeded in adopting, educating and sharing the passion of fine watch-making with true connoisseurs.”

“Year after year, we are impressed with the level of knowledge in this market and are confident about the strong potential for further development in the Malaysian and Asian markets. This is true, especially since we have been experiencing a double digit growth every year.”

Within the new design concept of the Boutique, Jaeger-LeCoultre will be exhibiting the full range of its collections: the Reverso, Master Control, Master Compressor, Idéale, Aston Martin watch lines, and Atmos clocks. These will include the finest horological complications and Haute Jewelry collections testifying to peerless virtuosity in the field of gem-setting. A master-watchmaker will also provide a special level of service in the Boutique by making his expertise and craftsmanship accessible to clients.