
Explore World’s Largest Jaeger-LeCoultre Boutique in Kuala Lumpur
Jaeger-LeCoultre,
the legendary Swiss watch maker founded in 1833, officially launched a
new concept Boutique in Kuala Lumpur. The Boutique will be
Jaeger-LeCoultre’s largest in the world, presenting the brand’s full
collection of timepieces.
Located in an elegant and thriving new shopping environment, the Star
Hill Gallery, the Jaeger-LeCoultre Boutique is an exceptional and
inviting destination to discover the art of high watchmaking, and the
savoir-faire and iconic style of the prestigious Manufacture
Jaeger-LeCoultre. Indeed, through Jaeger-LeCoultre’s innovations,
technical leadership and distinctive ‘understated’ style, the
Manufacture is recognized today as the reference in fine watchmaking.
When asked to comment on why Jaeger-LeCoultre chose Malaysia as the
destination of choice for the largest boutique, CEO of Manufacture
Jaeger-LeCoultre, Jérôme Lambert noted that the boutique
in Kuala Lumpur was the brand’s first back in 1999.
“Malaysia is a very important market to us, especially in Asia as the
mélange of people and culture here recognise & appreciate
the finer things in life. When we entered the market in the early
1980s, we were one of the very few fully integrated Manufactures who
have succeeded in adopting, educating and sharing the passion of fine
watch-making with true connoisseurs.”
“Year after year, we are impressed with the level of knowledge in this
market and are confident about the strong potential for further
development in the Malaysian and Asian markets. This is true,
especially since we have been experiencing a double digit growth every
year.”
Within the new design concept of the Boutique, Jaeger-LeCoultre will be
exhibiting the full range of its collections: the Reverso, Master
Control, Master Compressor, Idéale, Aston Martin watch lines,
and Atmos clocks. These will include the finest horological
complications and Haute Jewelry collections testifying to peerless
virtuosity in the field of gem-setting. A master-watchmaker will also
provide a special level of service in the Boutique by making his
expertise and craftsmanship accessible to clients.

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